Created by Josh Gold
The F.A.C.E Personality Framework was developed by Josh Gold (Baridubari Joshua Joe-Amos) — founder and lead practitioner of Dr. Josh Therapy Centre in Port Harcourt, Nigeria.
With over five years of direct therapeutic experience working with individuals, couples, and families across Nigeria, Josh observed a recurring problem: existing personality frameworks were either too abstract to be practically useful, too rigid to reflect the nuance of real human behaviour, or entirely divorced from the relational contexts that matter most in therapy.
F.A.C.E was built as a response — a framework grounded in observable behaviour, relational context, and practical growth — rather than one that simply labels and leaves you there.
Dr. Josh Therapy Centre
Port Harcourt, Nigeria
Est. 2020
Why Existing Tools Fall Short
The most widely used personality frameworks were not built for therapeutic, relational, or growth-oriented contexts.
Sorts people into 16 rigid types using binary dichotomies. Real personality exists on a spectrum — not in neat boxes. Weak empirical validation and poor real-world predictive ability.
Academically rigorous but abstract and difficult to apply. Gives you traits, not behaviours. Does not connect to relationships, compatibility, or actionable growth.
Focused on workplace behaviour, not personal or relational contexts. Good for management but shallow for personal development or therapeutic use.
Complex, spiritually-oriented, and difficult for most people to self-apply accurately without training. Can be helpful but lacks behavioural specificity.
"I needed a tool that would tell me — and my clients — not just who they are, but why they behave the way they do, how they affect the people around them, and what they need to change to grow."
What F.A.C.E Stands For
Four distinct personality types — each a reflection of a fundamentally different way of moving through the world.
Fastidious
The Fastidious type is driven by excellence, precision, and high standards. They plan meticulously, notice errors others miss, and hold themselves and those around them to an exacting standard. Their strength is reliability and quality. Their challenge is rigidity and the inability to delegate.
Attentive
The Attentive type is deliberate, cautious, and risk-aware. They think before they act, weigh consequences carefully, and value security and predictability. They are trusted advisors and reliable partners. Their challenge is overthinking and the tendency to hesitate when bold action is needed.
Carefree
The Carefree type is relaxed, adaptable, and easy to be around. They go with the flow, handle change with grace, and bring a calming, warm energy to every situation. Their strength is resilience and emotional ease. Their challenge is inconsistency and difficulty following through on commitments.
Errant
The Errant type acts on instinct, feels things intensely, and is drawn to novelty and excitement. They are energetic, bold, and authentically expressive. Their strength is passion and fearlessness. Their challenge is impulsivity, emotional volatility, and inconsistency that can strain relationships and professional life.
The 5 Components
Each of the four F.A.C.E types is examined through five core behavioural components — giving you a granular, three-dimensional picture of your personality.
When Two Types Combine
Real personality is rarely pure. Most people score strongly on two types — creating a blended profile that is uniquely nuanced and highly accurate.
Compatibility Between Types
F.A.C.E is the only personality framework designed to predict relational compatibility at the component level — making it uniquely powerful for relationship and marriage therapy.
F.A.C.E vs Other Tools
How F.A.C.E is Used at DJTC
Client Assessment
The F.A.C.E framework is used during the initial assessment phase to understand a client's personality baseline — enabling faster, more accurate matching to the right therapeutic approach.
Couples Compatibility
Both partners complete the assessment separately. Their type and component scores are compared to identify compatibility strengths, natural friction points, and growth opportunities.
Personal Development
Clients retake the assessment over time to track growth. Changes in component scores reflect genuine behavioural change — providing measurable evidence of therapeutic progress.
Specialist Matching
F.A.C.E scores help DJTC specialists understand client personality before a single session begins — allowing for more targeted, personalised session planning from day one.
Intellectual Property Notice
The F.A.C.E Personality Framework — including its four type classifications (Fastidious, Attentive, Carefree, Errant), five component model (Actions, Reactions, Social Behaviours, Motivations, Preferences), blended profile system, compatibility matrix, and all associated assessment questions and scoring methodology — is the original intellectual property of Baridubari Joshua Joe-Amos (Josh Gold), developed and published through Dr. Josh Therapy Centre, Port Harcourt, Nigeria.
This framework may not be reproduced, distributed, adapted, sold, licensed, or used commercially — in whole or in part — without prior written permission from the creator. All rights reserved. © 2025 Baridubari Joshua Joe-Amos.